PLEASE READ THIS AGREEMENT CAREFULLY BEFORE ACCEPTING A PAID OR CONTRA CAMPAIGN BY THE LIKES OF YOU PTY LTD. IF YOU DO NOT AGREE TO ANY CONTENT WITHIN THIS AGREEMENT, YOU MUST NOT ACCEPT THE CAMPAIGN.
Social Media Commitments
If you're posting on social media on our behalf, or if you're associated with our brands in any capacity, it's important to us that you follow these Principles.
Be respectful of others. Don't be defamatory, hurtful, offensive, discriminatory, obscene, derogatory, or sexually explicit. Don't promote anything illegal or violent. Don't bully or troll. Don't disparage competitor products. Respect others' privacy. Comply with the law.
If we have engaged you, your posts directly reflect on us. Where we are featured on your pages or channels, we ask you to keep your other content tasteful: all your conduct and your posts reflect on us, not just the content specifically about our products.
Our relationship with you
If we've engaged you to post about us or review our products, you need to disclose it – especially if you're been provided complimentary products or if we have paid you for the content you've created. Use #ad or #spon, on each post. Under law, you need to disclose any affiliation or relationship between us.
Keep it genuine, keep it candid
Be accurate & realistic. Be authentic & truthful. Don't be misleading. Make it clear if something is your opinion, and not a fact (eg - "this is the best vodka ever made.") don't over-exaggerate.
Don't use a product differently to its instructions. You must not re-sell any product we've provided to you.
Don't discuss our confidential information, especially about launches or campaigns which haven't happened yet. Don't comment on rumours.
Don't suggest that you have originated or created something which was actually created by someone else. Your posts should be your work, or belong to you. Credit where it's due. Don't use copyright material (eg background music) without a licence. Re-post under the rules of the relevant channel.
When in doubt, don't post.
Exercise good judgement & common sense — consider what could happen if it went viral for the wrong reasons. If you are not sure please email firstname.lastname@example.org.